Tattly is a temporary tattoo brand established in Brooklyn in July 2011 by Tina Roth Eisenberg a.k.a Swiss Miss. Each tattoo Is designed by professional artists who get a cut of every sale. My team and I were tasked with creating a campaign around the idea that Tattly can be used on more than just skin. The result is a visually stimulating and unexpected twist on a pet rock that tells a clear story while still leaving room for the viewer’s imagination. After reviewing a set of submissions that included work from our very talented colleagues, Tattly picked this design and will elaborate it into a full-on marketing campaign. 

Tattly Rocks

Role :  Art Direction, UX/UI, Web Design

Client :  Tattly     

Year :  2018

© 2018 by Youn Jae Lee. All right reserved.

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